ColourPop Eyeshadow Palette

The student project was to create an illustration design for an eyeshadow palette for the makeup brand, Colourpop. The designer created three illustrations: the cover of the palette, the inside of the palette, and the box cover. The main focus of the illustration was to celebrate and invoke the spring season by using certain colors and a floral theme. With this project, an overall goal was to catch the target audience’s attention immediately, with a mere glance at the product online or the display in person.